Optical-X Founder and CEO, Natasha Vora, has been a champion for the ‘Buy Local’ movement for two decades. “Patients are consumers and they are becoming smarter shoppers when it comes to buying glasses and contact lenses, particularly if they are price conscious. The majority of patients have an innate desire to be serviced with care from their eye doctor AND make product purchases instead of looking elsewhere,” says CEO Natasha Vora.
“At Optical-X, we sincerely want to help independent eye doctors be as competitive as they can possibly be. That means bringing them products and services that are priced with affordability in mind so they remain relevant to their patients all while making money in the process.”