How it started…
Optical-X launched the company in early 2020 as a spin-off from the flagship product offering, Twelve84, which was previously owned and operated by RevolutionEHR. With a full integration to RevolutionEHR, but not limited to only those that use it as their EHR, Twelve84 is now an independently-owned brand. The affordable eyewear brand with its simple packaged pricing has made the lives of many optometrists and their staff so much easier with efficient ordering, fast turn-around times and excellent service. With nearly a 100% practice satisfaction and retention rate, independent optometry locations are more profitable with Twelve84 available in their practice.
“We are so proud of what we offer to our customers. Affordable, high-quality bundled eyewear is going to become more and more relevant and Twelve84, our flagship offering at Optical-X, has been a pioneer for the past few years as we’ve supported many optometrists and their staff to be more efficient. We really pride ourselves in prioritizing customer service and we always go Above and Beyond for our customers,” says Katie Demski, General Manager of Optical-X.
While Twelve84 is the flagship product offering of Optical-X, there are exciting partnership developments planned for 2021 that focus on bringing more awareness to industry innovators who offer compelling services that bring immediate results with optimal ROI. Our mission will remain steadfast and that is: Feature services and products that aim for full transparency in their offering to optimize the buying experience between patients and independent eye care professionals.
THE OPTICAL-X Team.
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“We are beyond happy that we added Twelve84 to our optical. It is so much more than just another line… it feels like they are a part of our team. The frames are beautiful, quality is top notch, but the customer service is what puts it over the top.”
Premier Family Eye Care, Indian Trail, NC